(1) block10 is a place where we work and share.
(2) block10 is sited on planet earth and coordinated from milan, italy, since 2002.
(3) block10 makes commercials, fashion and music videos, Tv AD, action sports, shorts and features films.
(4) block10 is about today, tomorrow and life as the big picture.
(5) block10 enjoys new technologies but still loves analogue.
(6) block10 combines art, music, fashion and a modern lifestyle in an original way.
(7) open heart, open mind, all are welcome, come in here.

Block10 is a project by Luca Merli named after the office at number 10 in China town where it all started called The Block.
Luca has been awarded with some important national and international awards (Thames Television Photographic Competition, Winner of Best Photo Cover for “Amorematico” at the Italian Music Award, Winner of a Key Award for the “Radio Deejay” commercial and for the Telecom “Videotelefono” commercial, Finalist at the “Mezzo Minuto D’Oro”, Bronze Award at the New York Film Festival with the commercial Telecom “Videotelefono”). Nowadays does surf, snowboard and other action sport related movies, fashion films, shorts and works as a photographer and director for tv advertising for the italian and international market.